Essentials of business research : a guide to doing your research project / Jonathan Wilson.
Material type:
TextPublisher: Los Angeles : SAGE, [2014]Copyright date: ©2014Edition: Second editionDescription: xxii, 352 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 1446257320
- 9781446257326
- 1446257339
- 9781446257333
- Guide to doing your research project
- 650.072 23
- HD30.4 .W55 2014
Contents:
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 650.072 WIL (Browse shelf(Opens below)) | 1 | Issued | 16/10/2024 | A537812B |
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Includes Internet access.
Includes bibliographical references and index.
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.
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