Legends in marketing. V. Kumar / series editor, Jagdish N. Sheth.
Material type: TextSeries: Legends in marketingPublisher: New Delhi ; Thousand Oaks, Calif. : SAGE Publications, 2012Description: 10 volumes : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 8132109031
- 9788132109037
- V. Kumar [Portion of title]
- 658.8 23
- HF5415 .K834 2012
Contents:
V. 1. Retailing : market and firm level -- v. 2. Retailing : store and customer level -- v. 3. International marketing -- v. 4. Forecasting in marketing -- v. 5. Marketing research : applications -- v. 6. Marketing research : new methodology -- v. 7. Marketing strategy : firm -- v. 8. Marketing strategy : customer -- v. 9. Business-to-business -- v. 10. Customer relationship management.
Item type | Current library | Call number | Vol info | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 1 | 1 | Available | A519818B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 10 | 1 | Available | A519813B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 2 | 1 | Available | A519814B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 3 | 1 | Available | A519810B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 4 | 1 | Available | A519806B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 5 | 1 | Available | A519802B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 6 | 1 | Available | A519798B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 7 | 1 | Available | A519794B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 8 | 1 | Available | A519790B | ||
Book | City Campus City Campus Main Collection | 658.8 KUM VOL 1 - 10 (Browse shelf(Opens below)) | Vol. 9 | 1 | Available | A519817B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
658.8 KUM VOL 1 - 10 Legends in marketing. V. Kumar / | 658.8 KUM VOL 1 - 10 Legends in marketing. V. Kumar / | 658.8 KUM VOL 1 - 10 Legends in marketing. V. Kumar / | 658.8 KUM VOL 1 - 10 Legends in marketing. V. Kumar / | 658.8 KUM VOL 1 - 10 Legends in marketing. V. Kumar / | 658.8 KUR Contemporary marketing / | 658.8 KUR Contemporary marketing / |
Includes bibliographical references.
V. 1. Retailing : market and firm level -- v. 2. Retailing : store and customer level -- v. 3. International marketing -- v. 4. Forecasting in marketing -- v. 5. Marketing research : applications -- v. 6. Marketing research : new methodology -- v. 7. Marketing strategy : firm -- v. 8. Marketing strategy : customer -- v. 9. Business-to-business -- v. 10. Customer relationship management.
Machine converted from AACR2 source record.
There are no comments on this title.
Log in to your account to post a comment.