Understanding Michael Porter : the essential guide to competition and strategy / Joan Magretta.
Material type:
TextPublisher: Boston, Mass. : Harvard Business Review Press, [2012]Copyright date: ©2012Description: x, 236 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 1422160599
- 9781422160596
- 658.4012 23
- HD41 .P6776 2012
Contents:
Summary: Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.
1. What is competition? -- Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- 2. What is strategy? -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 658.4012 MAG (Browse shelf(Opens below)) | 1 | Available | A509743B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
| 658.4012 LYN Corporate strategy / | 658.4012 LYN Accompanying part (Disc) Corporate strategy / | 658.4012 MAC Strategy execution : translating strategy into action in complex organizations / | 658.4012 MAG Understanding Michael Porter : the essential guide to competition and strategy / | 658.4012 MAT Creating value : successful business strategies / | 658.4012 MCM Managing global business strategies : a twenty-first-century perspective / | 658.4012 MEL Global strategic management / |
Includes bibliographical references and index.
1. What is competition? -- Competition: the right mind-set -- The five forces: competing for profits -- Competitive advantage: the value chain and your P&L -- 2. What is strategy? -- Creating value: the core -- Trade-offs: the linchpin -- Fit: the amplifier -- Continuity: the enabler -- Epilogue: a short list of implications.
Examines and explains the revolutionary business frameworks of Michael Porter, with examples to illustrate and update Porter's ideas for achieving and sustaining competitive success.
Machine converted from AACR2 source record.
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