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Marketing management / Russell S. Winer, Ravi Dhar.

By: Contributor(s): Material type: TextTextPublisher: Upper Saddle River, N.J. ; Harlow : Pearson Education, [2011]Copyright date: ©2011Edition: Fourth edition, International editionDescription: xxi, 506 pages : colour illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0130387924
  • 9780130387929
Subject(s): DDC classification:
  • 658.8 22
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book South Campus South Campus Main Collection 658.8 WIN (Browse shelf(Opens below)) 1 Available A490625B

Previous ed.: 2007.

Includes bibliographical references and index.

Machine converted from AACR2 source record.

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