Winer, Russell S. (Personal Name)

Lehmann, D.R. Analysis for marketing planning, 1988: t.p. (Russell Winer; Owen Grad. Sch. of Management, Vanderbilt Univ.)

Marketing management, 2003: CIP t.p. (Russell S. Winer; Univ. of Calif., Berkeley) data sh. (Jan. 16, 1951)

The history of marketing science, c2014: t.p. (Russell S. Winer, New York University, USA) p. xxiv (Russell S. Winer, William Joyce Professor and Chair of the Department of Marketing at the Stern School of Business, New York University; he is the past Executive Director of the Marketing Science Institute in Cambridge, Mass.)