Silicon gold rush : the next generation of high-tech stars rewrites the rules of business / Karen Southwick.
Material type:
TextPublisher: New York : Wiley, [1999]Copyright date: ©1999Description: viii, 248 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 0471246468
- 9780471246466
- 338.47004
- HD9696.2.A2 S67 1999
Contents:
Introduction: The New Gold Rush -- A Star Is Born -- Leading a High-Tech Juggernaut -- The Soul Of a New Company: The Value of Being Small -- Bigger Can Be Better: Maintaining Equilibrium -- Staking Your Claim: Finding and Keeping New Markets -- Mind Share Is a Terrible Thing To Waste -- Dance with Your Customer -- Brainpower, Inc -- Mergers and Alliances: Picking the Right Partner -- The Party's Over -- Conclusion: At The End of the Day -- Appendices.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 338.47004 SOU (Browse shelf(Opens below)) | 1 | Available | A174826B |
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Includes index.
Introduction: The New Gold Rush -- A Star Is Born -- Leading a High-Tech Juggernaut -- The Soul Of a New Company: The Value of Being Small -- Bigger Can Be Better: Maintaining Equilibrium -- Staking Your Claim: Finding and Keeping New Markets -- Mind Share Is a Terrible Thing To Waste -- Dance with Your Customer -- Brainpower, Inc -- Mergers and Alliances: Picking the Right Partner -- The Party's Over -- Conclusion: At The End of the Day -- Appendices.
Machine converted from AACR2 source record.
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