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Silicon gold rush : the next generation of high-tech stars rewrites the rules of business / Karen Southwick.

By: Material type: TextTextPublisher: New York : Wiley, [1999]Copyright date: ©1999Description: viii, 248 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0471246468
  • 9780471246466
Subject(s): DDC classification:
  • 338.47004
LOC classification:
  • HD9696.2.A2 S67 1999
Contents:
Introduction: The New Gold Rush -- A Star Is Born -- Leading a High-Tech Juggernaut -- The Soul Of a New Company: The Value of Being Small -- Bigger Can Be Better: Maintaining Equilibrium -- Staking Your Claim: Finding and Keeping New Markets -- Mind Share Is a Terrible Thing To Waste -- Dance with Your Customer -- Brainpower, Inc -- Mergers and Alliances: Picking the Right Partner -- The Party's Over -- Conclusion: At The End of the Day -- Appendices.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 338.47004 SOU (Browse shelf(Opens below)) 1 Available A174826B

Includes index.

Introduction: The New Gold Rush -- A Star Is Born -- Leading a High-Tech Juggernaut -- The Soul Of a New Company: The Value of Being Small -- Bigger Can Be Better: Maintaining Equilibrium -- Staking Your Claim: Finding and Keeping New Markets -- Mind Share Is a Terrible Thing To Waste -- Dance with Your Customer -- Brainpower, Inc -- Mergers and Alliances: Picking the Right Partner -- The Party's Over -- Conclusion: At The End of the Day -- Appendices.

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