11 steps to brand heaven : the ultimate guide to buying an advertising campaign / Len Weinreich.
Material type: TextPublisher: London ; Dover, NH : Kogan Page, [1999]Copyright date: ©1999Description: xiv, 245 pages : illustrations ; 26 cmContent type:- text
- unmediated
- volume
- 0749428945
- 9780749428945
- 0749435488
- 9780749435486
- Eleven steps to brand heaven
- 659.113 21
- HF6178 .W453 1999
Contents:
Foreword -- Acknowledgements -- Introduction -- Step 1. Revelation -- Step 2. The cult -- Step 3. Genesis -- Step 4. Articles of faith -- Step 5. Readings from the prophets -- Step 6. The quest for goodness -- Step 7. The God Agency Guide -- Step 8. The chosen people -- Step 9. The day of judgement -- Step 10. Sacrifice -- Step 11. On the other side -- Index.
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 659.113 WEI (Browse shelf(Opens below)) | 1 | Available | A284237B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
Includes bibliographical references and index.
Foreword -- Acknowledgements -- Introduction -- Step 1. Revelation -- Step 2. The cult -- Step 3. Genesis -- Step 4. Articles of faith -- Step 5. Readings from the prophets -- Step 6. The quest for goodness -- Step 7. The God Agency Guide -- Step 8. The chosen people -- Step 9. The day of judgement -- Step 10. Sacrifice -- Step 11. On the other side -- Index.
Machine converted from AACR2 source record.
WORLDCAT_30_6_2017
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