MARC details
000 -LEADER |
fixed length control field |
02463cam a2200421 i 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20211104081229.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
990824s2000 ctua b 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
99046060 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1567203612 |
Qualifying information |
alk. paper |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781567203615 |
Qualifying information |
alk. paper |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(ATU)b10713359 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(DLC) 99046060 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)42296114 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Description conventions |
rda |
Modifying agency |
ATU |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
043 ## - GEOGRAPHIC AREA CODE |
Geographic area code |
a-ja--- |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5813.J3 |
Item number |
M66 2000 |
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.10952 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Mooney, Sean, |
Dates associated with a name |
1960- |
Relator term |
author. |
9 (RLIN) |
409735 |
245 10 - TITLE STATEMENT |
Title |
5,110 days in Tokyo and everything's hunky dory : |
Remainder of title |
the marketer's guide to advertising in Japan / |
Statement of responsibility, etc. |
Sean Mooney. |
246 3# - VARYING FORM OF TITLE |
Title proper/short title |
Five thousand, one hundred and ten days in Tokyo and everything's hunky dory |
246 3# - VARYING FORM OF TITLE |
Title proper/short title |
Five thousand, one hundred ten days in Tokyo and everything's hunky dory |
246 3# - VARYING FORM OF TITLE |
Title proper/short title |
Five-thousand one-hundred ten days in Tokyo and everything's hunky dory |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Westport, Conn. ; |
-- |
London : |
Name of producer, publisher, distributor, manufacturer |
Quorum Books, |
Date of production, publication, distribution, manufacture, or copyright notice |
2000. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 214 pages : |
Other physical details |
illustrations ; |
Dimensions |
25 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (pages 203-204) and index. |
505 00 - FORMATTED CONTENTS NOTE |
Title |
Illustrations -- |
-- |
Preface -- |
Miscellaneous information |
1. |
Title |
Introduction -- |
Miscellaneous information |
2. |
Title |
Imeiji Kokoku: Hard Sell versus Soft Sell -- |
Miscellaneous information |
3. |
Title |
Tarento: Foreigners and Celebrities in Japanese Advertising -- |
Miscellaneous information |
4. |
Title |
Kopi: Japanese Copy -- |
Miscellaneous information |
5. |
Title |
Kokoku Dairi-ten: Advertising Agencies in Japan -- |
Miscellaneous information |
6. |
Title |
Terebi: Advertising on Television -- |
Miscellaneous information |
7. |
Title |
Shimbun: Advertising in Newspapers -- |
Miscellaneous information |
8. |
Title |
Zasshi: Advertising in Magazines -- |
Miscellaneous information |
9. |
Title |
Rajio: Advertising on Radio -- |
Miscellaneous information |
10. |
Title |
Kotsu Kokoku: Mass Transit Advertising -- |
Miscellaneous information |
11. |
Title |
Sono-ta no Kotsu Kokoku: Other Types of Transit Advertising -- |
Miscellaneous information |
12. |
Title |
Shine-ado: Cinema Advertising -- |
Miscellaneous information |
13. |
Title |
Sono-ta no Kokoku: Other Non-Mass Media Advertising -- |
Miscellaneous information |
14. |
Title |
Intanetto: Internet Advertising -- |
-- |
Conclusion -- |
-- |
Glossary -- |
-- |
Selected Bibliography -- |
-- |
Index. |
588 ## - SOURCE OF DESCRIPTION NOTE |
Source of description note |
Machine converted from AACR2 source record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
Geographic subdivision |
Japan |
9 (RLIN) |
589211 |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
.b10713359 |
b |
12-01-17 |
c |
27-10-15 |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
-- |
(2)b |
-- |
(2)c |
Operator's initials, OID (RLIN) |
06-04-16 |
Cataloger's initials, CIN (RLIN) |
m |
First date, FD (RLIN) |
a |
-- |
eng |
-- |
ctu |
-- |
0 |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
a |
659.10952 MOO |
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29-10-15 |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
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659.10952 MOO |
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942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Book |