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First things first! : new branding and design for new businesses / conceived, edited and designed by Gestalten ; edited by Anna Sinofzik and Robert Klanten ; preface, Anna Sinofzik ; text, Rebecca Silus.

Contributor(s): Material type: TextTextPublisher: Berlin : Gestalten, 2016Copyright date: ©2016Description: 256 pages : illustrations (chiefly colour) ; 29 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 3899556712
  • 9783899556711
Other title:
  • 1st things 1st
  • New branding and design for new businesses
Subject(s): Additional physical formats: No titleDDC classification:
  • 745.4 23
LOC classification:
  • HD69.B7 F565 2016
Summary: "Striking corporate design is a must-have for any new business. For the outsiders and first-timers entering the market, corporate design is not an add-on, it is part of the soul of the business itself. And it demands fresh ideas unfettered by standard approaches. First Things First! presents real examples from shop owners and mechanics, dentists and organic farmers —businesses discovering corporate design for the first time —as well as from traditionally creative companies like marketing agencies or restaurants, and hotels. With profiles and photographs it explores their novel approaches to corporate design."--Publisher's website.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Course reserves
SL 3 Day Loan City Campus City Campus Short Loan 3Day 745.4 FIR (Browse shelf(Opens below)) Available A583301B

Design Research IV

SL 3 Day Loan City Campus City Campus Short Loan 3Day 745.4 FIR (Browse shelf(Opens below)) 1 Available A533782B

Design Research IV

Includes index.

"Striking corporate design is a must-have for any new business. For the outsiders and first-timers entering the market, corporate design is not an add-on, it is part of the soul of the business itself. And it demands fresh ideas unfettered by standard approaches. First Things First! presents real examples from shop owners and mechanics, dentists and organic farmers —businesses discovering corporate design for the first time —as well as from traditionally creative companies like marketing agencies or restaurants, and hotels. With profiles and photographs it explores their novel approaches to corporate design."--Publisher's website.

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