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Strategic management : planning for domestic & global competition / John A. Pearce II, Villanova School of Business, Villanova University, Richard B. Robinson, Jr., Darla Moore School of Business, University of South Carolina.

By: Contributor(s): Material type: TextTextPublisher: New York, NY : McGraw-Hill Education, [2015]Copyright date: ©2015Edition: Fourteenth editionDescription: various pagings : illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0077862511
  • 9780077862510
Subject(s): DDC classification:
  • 658.4012 23
LOC classification:
  • HD30.28 .P3395 2015
Contents:
Part One - Overview of Strategic Management: -- 1. Strategic Management -- Part Two - Strategy Formulation: -- 2. Company Mission -- 3. Corporate Social Responsibility and Business Ethics -- 4. The External Environment -- 5. The Global Environment -- 6. Internal Analysis -- 7. Long-Term Objectives and Strategies -- 8. Business Strategy -- 9. Multibusiness Strategy -- Part Three - Strategy Implementation, Control, and Innovation: -- 10. Implementation -- 11. Organizational Structure -- 12. Leadership and Culture -- 13. Strategy Control -- 14. Innovation and Entrepreneurship -- Part Four - Cases: -- Guide to Strategic Management Case Analysis.
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Includes bibliographical references and index.

Part One - Overview of Strategic Management: -- 1. Strategic Management -- Part Two - Strategy Formulation: -- 2. Company Mission -- 3. Corporate Social Responsibility and Business Ethics -- 4. The External Environment -- 5. The Global Environment -- 6. Internal Analysis -- 7. Long-Term Objectives and Strategies -- 8. Business Strategy -- 9. Multibusiness Strategy -- Part Three - Strategy Implementation, Control, and Innovation: -- 10. Implementation -- 11. Organizational Structure -- 12. Leadership and Culture -- 13. Strategy Control -- 14. Innovation and Entrepreneurship -- Part Four - Cases: -- Guide to Strategic Management Case Analysis.

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