Marketing communications : interactivity, communities and content / Chris Fill.
Material type:
TextPublisher: Harlow : FT, Prentice Hall, 2009Edition: Fifth editionDescription: xxxvii, 958 pages : illustrations (chiefly colour), colour portraits ; 27 cmContent type: - text
- unmediated
- volume
- 0273717227
- 9780273717225
- 658.802 22
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | South Campus South Campus Main Collection | 658.802 FIL (Browse shelf(Opens below)) | 1 | Available | A498641B |
Browsing South Campus shelves, Shelving location: South Campus Main Collection Close shelf browser (Hides shelf browser)
| 658.8002393 MAR Marketing : real people, real choices / | 658.80091823 LOV Services marketing : an Asia Pacific and Australian perspective / | 658.80097309041 USU The development of marketing management : the case of the USA, c. 1910-1940 / | 658.802 FIL Marketing communications : interactivity, communities and content / | 658.802 LIL Principles of marketing engineering / | 658.802 WOO The marketing plan handbook / | 658.802 WOO The marketing plan handbook / |
Previous ed.: 2005.
Includes bibliographical references and index.
Machine converted from AACR2 source record.
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