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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextPublisher: Boston : Pearson Prentice Hall, 2012Edition: Fourteenth editionDescription: xxiv, 613 pages, 97 variously numbered pages : colour illustrations ; 29 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0132167123
  • 9780132167123
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .K636 2012
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 658.8 KOT (Browse shelf(Opens below)) 0 Available A502193B
Book City Campus City Campus Main Collection 658.8 KOT (Browse shelf(Opens below)) 1 Available A357075B
Book City Campus City Campus Main Collection 658.8 KOT (Browse shelf(Opens below)) 1 Available A357083B

Includes bibliographical references and index.

Machine converted from AACR2 source record.

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