Image from Coce

Strategic sport marketing / David Shilbury [and others].

By: Material type: TextTextSeries: Sport management seriesPublisher: Crows Nest, N.S.W. : Allen & Unwin, 2009Edition: Third editionDescription: xvi, 367 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 174175626X
  • 9781741756265
Subject(s): DDC classification:
  • 796.0698 22
Summary: A fully revised edition of this widely used introduction to sport marketing by leading educators. With international examples it remains the most comprehensive and well-informed reference for students and sport marketing professionals.
Tags from this library: No tags from this library for this title. Log in to add tags.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book South Campus South Campus Main Collection 796.0698 STR (Browse shelf(Opens below)) 1 Available A490761B

Previous ed.: 2003.

Includes bibliographical references (pages 342-356) and index.

A fully revised edition of this widely used introduction to sport marketing by leading educators. With international examples it remains the most comprehensive and well-informed reference for students and sport marketing professionals.

Machine converted from AACR2 source record.

There are no comments on this title.

to post a comment.

Powered by Koha