Essentials of strategic management / J. David Hunger, Thomas L. Wheelen.
Material type:
TextPublisher: Boston : Prentice Hall, [2011]Copyright date: ©2011Edition: Fifth editionDescription: xv, 190 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 0136006698
- 9780136006695
- 658.4012 22
- HD30.28 .H867 2011
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 658.4012 HUN (Browse shelf(Opens below)) | 1 | Available | A505116B |
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Includes bibliographical references and index.
Part I: Introduction to strategic management -- Basic concepts of strategic management -- Corporate governance and social responsibility -- Part II: Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning: organizational analysis -- Part III: Strategy formulation -- Strategy formulation: situation analysis and business strategy -- Strategy formulation: corporate strategy -- Strategy formulation: functional strategy and strategic choice -- Part IV: Strategy implementation and control -- Strategy implementation : organizing for action -- Strategy implementation : staffing and leading -- Evaluation and control -- Part V: Introduction to case analysis -- Suggestions for case analysis.
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