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Hunger, J. David, 1941-

Essentials of strategic management / J. David Hunger, Thomas L. Wheelen. - Fifth edition. - xv, 190 pages : illustrations ; 24 cm

Includes bibliographical references and index.

Part I: Introduction to strategic management -- Basic concepts of strategic management -- Corporate governance and social responsibility -- Part II: Scanning the environment -- Environmental scanning and industry analysis -- Internal scanning: organizational analysis -- Part III: Strategy formulation -- Strategy formulation: situation analysis and business strategy -- Strategy formulation: corporate strategy -- Strategy formulation: functional strategy and strategic choice -- Part IV: Strategy implementation and control -- Strategy implementation : organizing for action -- Strategy implementation : staffing and leading -- Evaluation and control -- Part V: Introduction to case analysis -- Suggestions for case analysis.

ISBN: 0136006698 9780136006695

LCCN: 2010007380

Subjects--Topical Terms:
Strategic planning.
Case method.

LC Class. No.: HD30.28 / .H867 2011

Dewey Class. No.: 658.4012