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Essentials of services marketing / Christopher Lovelock, Jochen Wirtz, Patricia Chew.

By: Contributor(s): Material type: TextTextPublisher: Singapore ; Hong Kong : Prentice Hall, 2009Description: xxxii, 567 pages : colour illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9810679955
  • 9789810679958
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HD9980.5 .L68 2009
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 658.8 LOV (Browse shelf(Opens below)) 1 Available A454671B

Includes bibliographical references and index.

Machine converted from AACR2 source record.

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