Strategic management : formulation, implementation, and control / John A. Pearce II, Richard B. Robinson, Jr.
Material type: TextPublisher: New York : McGraw-Hill/Irwin, [2011]Copyright date: ©2011Edition: Twelfth editionDescription: various pagings : illustrations, maps ; 27 cmContent type:- text
- unmediated
- volume
- 0078137160
- 9780078137167
- 658.4012 22
- HD30.28 .P3395 2011
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.4012 PEA (Browse shelf(Opens below)) | 1 | Available | A361508B | ||
Book | City Campus City Campus Main Collection | 658.4012 PEA (Browse shelf(Opens below)) | 1 | Available | A361504B |
Includes bibliographical references and index.
Part One. Overview of Strategic Management -- 1. Strategic Management -- Part Two. Strategy Formulation -- 2. Company Mission -- 3. Corporate Social Responsibility and Business Ethics -- 4. The External Environment -- 5. The Global Environment -- 6. Internal Analysis -- 7. Long-Term Objectives and Strategies -- 8. Business Strategy -- 9. Multibusiness Strategy -- Part Three. Strategy Implementation, Control, and Innovation -- 10. Implementation -- 11. Organizational Structure -- 12. Leadership and Culture -- 13. Strategic Control -- 14. Innovation and Entrepreneurship -- Part Four. Cases.
Tertiary/Undergraduate.
Machine converted from AACR2 source record.
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