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Welcome to hospitality : an introduction / Kaye (Kye-Sung) Chon, Thomas A. Maier.

By: Contributor(s): Material type: TextTextLanguage: English Publisher: Clifton Park, NY : Delmar/CENGAGE Learning, [2010]Copyright date: ©2010Edition: Third editionDescription: xix, 494 pages : colour illustrations ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1428321489
  • 9781428321489
Other title:
  • Introduction / Kaye (Kye-Sung) Chon, Thomas A. Maier
Subject(s): DDC classification:
  • 647.94 22
Contents:
1. Welcome to the Hospitality Industry -- 2. Travel and Tourism: Partners with Hospitality -- 3. Global Issues and Hospitality -- 4. Dynamics of the Lodging Industry -- 5. Hotel Development -- 6. Hotel Management and Operations -- 7. Contemporary Foodservice Concepts -- 8. Culinary Arts and Foodservice Operations -- 9. Beverage Management -- 10. Strictly Business -- 11. Leisure Activities and Hospitality -- 12. Focus on the Future -- 13. Building for Success.
Summary: "Welcome to Hospitality: An Introduction provides a detailed description of the many facets of the Hospitality and Tourism sector, including tours and travel, hotels, restaurants, culinary, casino operations, cruises, and the recreation and leisure industries. Personal profiles of industry leaders highlight the wide range of career opportunities available in the field. The authors discuss the Hospitality and Tourism industry's evolution toward increased internationalization and integration. Industry Insight vignettes offer a behind-the-scenes view of real-life job tasks and career success stories. Each chapter features practical case study scenarios, including business and social attitude comparatives, advertising and marketing messaging, financial modeling, and competitive analysis formulation."--Publisher's website.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 647.94 CHO (Browse shelf(Opens below)) 1 Available A456942B

Includes index.

1. Welcome to the Hospitality Industry -- 2. Travel and Tourism: Partners with Hospitality -- 3. Global Issues and Hospitality -- 4. Dynamics of the Lodging Industry -- 5. Hotel Development -- 6. Hotel Management and Operations -- 7. Contemporary Foodservice Concepts -- 8. Culinary Arts and Foodservice Operations -- 9. Beverage Management -- 10. Strictly Business -- 11. Leisure Activities and Hospitality -- 12. Focus on the Future -- 13. Building for Success.

"Welcome to Hospitality: An Introduction provides a detailed description of the many facets of the Hospitality and Tourism sector, including tours and travel, hotels, restaurants, culinary, casino operations, cruises, and the recreation and leisure industries. Personal profiles of industry leaders highlight the wide range of career opportunities available in the field. The authors discuss the Hospitality and Tourism industry's evolution toward increased internationalization and integration. Industry Insight vignettes offer a behind-the-scenes view of real-life job tasks and career success stories. Each chapter features practical case study scenarios, including business and social attitude comparatives, advertising and marketing messaging, financial modeling, and competitive analysis formulation."--Publisher's website.

Machine converted from AACR2 source record.

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