Gender, design and marketing : how gender drives our perception of design and marketing / Gloria Moss.
Material type: TextPublisher: Farnham, Surrey ; Burlington, VT : Gower, [2009]Copyright date: ©2009Description: xx, 245 pages : illustrations ; 25 cmContent type:- text
- unmediated
- volume
- 0566087863
- 9780566087868
- 658.8342 22
- HF5415.32 .M675 2009
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.8342 MOS (Browse shelf(Opens below)) | 1 | Available | A433454B |
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658.8342 MIL A theory of shopping / | 658.8342 MIN Why women shop : secrets revealed / | 658.8342 MOO Consumer behavior and culture : consequences for global marketing and advertising / | 658.8342 MOS Gender, design and marketing : how gender drives our perception of design and marketing / | 658.8342 NOE Consumer behaviour / | 658.8342 OSH The marketing power of emotion / | 658.8342 PET Consumer behavior & marketing strategy / |
Includes bibliographical references (pages 209-235) and index.
Machine converted from AACR2 source record.
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