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Stealing MySpace : the battle to control the most popular website in America / Julia Angwin.

By: Material type: TextTextPublisher: New York : Random House, [2009]Copyright date: ©2009Edition: First editionDescription: viii, 371 pages, 8 unnumbered pages of plates : illustrations ; 25 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 1400066948
  • 9781400066940
Other title:
  • Battle to control the most popular website in America
Subject(s): DDC classification:
  • 338.7610067 22
LOC classification:
  • HD9696.8.U64 M973 2009
Contents:
Stealing MySpace -- Circle of friends -- Rising from the ashes -- The trailer park of the internet -- Struggling to survive -- The Fakester revolution -- Building MySpace -- The boardroom coup -- The fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- The king of spyware -- Schmuck insurance -- The game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for friends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- The FaceBook revolution -- MySpace 2.0 -- Digital identity.
Summary: Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book North Campus North Campus Main Collection 338.7610067 ANG (Browse shelf(Opens below)) 1 Available A456569B

Includes bibliographical references (pages 271-356) and index.

Stealing MySpace -- Circle of friends -- Rising from the ashes -- The trailer park of the internet -- Struggling to survive -- The Fakester revolution -- Building MySpace -- The boardroom coup -- The fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- The king of spyware -- Schmuck insurance -- The game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for friends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- The FaceBook revolution -- MySpace 2.0 -- Digital identity.

Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp.

Machine converted from AACR2 source record.

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