Stealing MySpace : the battle to control the most popular website in America /
Angwin, Julia,
Stealing MySpace : the battle to control the most popular website in America / Battle to control the most popular website in America Julia Angwin. - First edition. - viii, 371 pages, 8 unnumbered pages of plates : illustrations ; 25 cm
Includes bibliographical references (pages 271-356) and index.
Stealing MySpace -- Circle of friends -- Rising from the ashes -- The trailer park of the internet -- Struggling to survive -- The Fakester revolution -- Building MySpace -- The boardroom coup -- The fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- The king of spyware -- Schmuck insurance -- The game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for friends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- The FaceBook revolution -- MySpace 2.0 -- Digital identity.
Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp.
1400066948 9781400066940
2008023504
MySpace (Firm)
News Corporation
Internet industry--United States
Online social networks--History
HD9696.8.U64 / M973 2009
338.7610067
Stealing MySpace : the battle to control the most popular website in America / Battle to control the most popular website in America Julia Angwin. - First edition. - viii, 371 pages, 8 unnumbered pages of plates : illustrations ; 25 cm
Includes bibliographical references (pages 271-356) and index.
Stealing MySpace -- Circle of friends -- Rising from the ashes -- The trailer park of the internet -- Struggling to survive -- The Fakester revolution -- Building MySpace -- The boardroom coup -- The fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- The king of spyware -- Schmuck insurance -- The game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for friends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- The FaceBook revolution -- MySpace 2.0 -- Digital identity.
Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp.
1400066948 9781400066940
2008023504
MySpace (Firm)
News Corporation
Internet industry--United States
Online social networks--History
HD9696.8.U64 / M973 2009
338.7610067