The real deal! : essays in law and advertising / edited by Ursula Cheer.
Material type:
TextPublisher: Christchurch, N.Z. : Centre for Commercial & Corporate Law, 2008Description: xiv, 159 pages ; 23 cmContent type: - text
- unmediated
- volume
- 0959800166
- 9780959800166
- 343.93099 23
Contents:
Copyright protection of advertising and the public interest / Anna Kingsbury -- Character merchandising in New Zealand / Nicholas Wood -- Celebrity advertising : three legal problens / Jeremy Finn -- No free lunches : "free" in in the Fair Trading Act 1986 / Tom Weston -- Misleading advertising : the liability of real estate agents under the Fair Trading Act 1986 / Cynthia Hawes -- From Goldstein to the Burger King babes : people issues in advertising / Selene Mize.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 343.93099 REA (Browse shelf(Opens below)) | 1 | Available | A498905B | ||
| Book | City Campus City Campus Main Collection | 343.93099 REA (Browse shelf(Opens below)) | 1 | Available | A498901B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
Includes bibliographical references.
Copyright protection of advertising and the public interest / Anna Kingsbury -- Character merchandising in New Zealand / Nicholas Wood -- Celebrity advertising : three legal problens / Jeremy Finn -- No free lunches : "free" in in the Fair Trading Act 1986 / Tom Weston -- Misleading advertising : the liability of real estate agents under the Fair Trading Act 1986 / Cynthia Hawes -- From Goldstein to the Burger King babes : people issues in advertising / Selene Mize.
Machine converted from AACR2 source record.
There are no comments on this title.
Log in to your account to post a comment.