Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr.
Material type: TextPublisher: Boston : McGraw-Hill Irwin, [2009]Copyright date: ©2009Edition: Eleventh editionDescription: various pagings : illustrations (some colour) ; 26 cmContent type:- text
- unmediated
- volume
- 0073368121
- 9780073368122
- 658.4012 22
- HD30.28 .P3385 2009
Contents:
Part One. Overview of Strategic Management -- 1. Strategic Management -- Part Two. Strategy Formulation -- 2. Company Mission -- 3. Corporate Social Responsibility and Ethics -- 4. The External Environment -- 5. The Global Environment -- 6. Internal Analysis -- 7. Long-Term Objectives and Strategies -- 8. Business Strategy -- 9. Multibusiness Strategy -- Part Three. Strategy Implementation, Control, and Innovation -- 10. Implementation -- 11. Organizational Structure -- 12. Leadership and Culture -- 13. Strategic Control -- 14. Innovation, and Entrepreneurship.
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.4012 PEA (Browse shelf(Opens below)) | 1 | Available | A426526B |
Includes bibliographical references and index.
Part One. Overview of Strategic Management -- 1. Strategic Management -- Part Two. Strategy Formulation -- 2. Company Mission -- 3. Corporate Social Responsibility and Ethics -- 4. The External Environment -- 5. The Global Environment -- 6. Internal Analysis -- 7. Long-Term Objectives and Strategies -- 8. Business Strategy -- 9. Multibusiness Strategy -- Part Three. Strategy Implementation, Control, and Innovation -- 10. Implementation -- 11. Organizational Structure -- 12. Leadership and Culture -- 13. Strategic Control -- 14. Innovation, and Entrepreneurship.
Machine converted from AACR2 source record.
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