Doing business research : a guide to theory and practice / Nicholas Lee and Ian Lings.
Material type: TextPublisher: London : SAGE, 2008Description: xxiii, 423 p. 23 cmISBN:- 9781412928786 (hbk.)
- 1412928788 (hbk.)
- 1412928796 (pbk.)
- 9781412928793 (pbk.)
- 650.072 22
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 650.072 LEE (Browse shelf(Opens below)) | 1 | Available | A374924B |
Ch. 1. What Is Research, and Why Would Anyone Want to Do It? -- Ch. 2. The Scientific Approach to Research -- Ch. 3. The Interpretive Approach to Research -- Ch. 4. Reviewing Existing Literature -- Ch. 5. Theory, Conceptualisation and Hypotheses -- Ch. 6. Concepts, Constructs and Measurement -- Ch. 7. The Process of Measure Development -- Ch. 8. Research Design -- Ch. 9. Collecting Qualitative Data -- Ch. 10. Qualitative Data Analysis -- Ch. 11. Collecting Quantitative Data -- Ch. 12. How and Why Statistics Work -- Ch. 13. Quantitative Data Analysis I -- Ch. 14. Quantitative Data Analysis II -- Ch. 15. Mixing Methods and Paradigmatic Incommensurability -- Ch. 16. Writing and Talking About Your Work.
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