Marketing scales handbook : a compilation of multi-item measures. Vol. III / Gordon C. Bruner II, Karen E. James, Paul J. Hensel.
Material type: TextPublisher: Chicago, Ill., USA : American Marketing Association, [2001]Copyright date: ©2001Description: xxix, 1651 pages ; 25 cmContent type:- text
- unmediated
- volume
- 0877572909
- 9780877572909
- 658.830727 22
Item type | Current library | Call number | Vol info | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 658.830727 BRU (Browse shelf(Opens below)) | Vol. 3 | 1 | Available | A404042B |
Includes bibliographical references and index.
Machine converted from AACR2 source record.
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