Michael Jordan, Inc. : corporate sport, media culture, and late modern America / David L. Andrews, editor.
Material type: TextSeries: SUNY series on sport, culture, and social relationsPublisher: Albany : State University of New York Press, [2001]Copyright date: ©2001Description: xx, 301 pages ; 23 cmContent type:- text
- unmediated
- volume
- 0791450252
- 9780791450253
- 0791450260
- 9780791450260
- 306.4830973 21
- GV706.2 .M53 2001
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | City Campus City Campus Main Collection | 306.4830973 MIC (Browse shelf(Opens below)) | 1 | Available | A265811B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
306.483094 BRI Eurotrashed : the rise and rise of Europe's football hooligans / | 306.4830941 HOR Understanding sport : an introduction to the sociological and cultural analysis of sport / | 306.4830968 LOU Sports law in South Africa / | 306.4830973 MIC Michael Jordan, Inc. : corporate sport, media culture, and late modern America / | 306.484 BEN Cultures of popular music / | 306.484 BEN Cultures of popular music / | 306.484 BEN Cultures of popular music / |
Includes bibliographical references and index.
foreword: From Paul Robeson to Althea Gibson to Michael Jordan: Images of Race Relations and Sport / C. Keith Harrison -- Introduction: Michael Jordan Matters / David L. Andrews -- pt. I. Jordan and the Celebrity Economy. 1. Representing Michael / Norman K. Denzin. 2. Michael Jordan and His Uniform Number / Edward G. Armstrong -- pt. II. Jordan and Corporate Culture. 3. The Sport Spectacle, Michael Jordan, and Nike: Unholy Alliance? / Douglas Kellner. 4. Nike's America / America's Michael Jordan / C. L. Cole -- pt. III. Jordan and Identity Politics. 5. The Fact(s) of Michael Jordan's Blackness: Excavating a Floating Racial Signifier / David L. Andrews. 6. Safe Sex Symbol?: Michael Jordan and the Politics of Representation / Mary G. McDonald -- pt. IV. Jordan and the Global Marketplace. 7. The Global Jordanscape / Ben Carrington, David L. Andrews and Steven J. Jackson / [et al.]. 8. Michael Jordan, Sneaker Commercials, and Canadian Youth Cultures / Brian Wilson and Robert Sparks -- pt. V. Jordan and Critical Pedagogy. 9. Be Like Mike?: Michael Jordan and the Pedagogy of Desire / Michael Eric Dyson. 10. Just Do It: What Michael Jordan Has to Teach Us / Michael Hoechsmann.
Machine converted from AACR2 source record.
There are no comments on this title.