Advertising works 13 : proving the effectiveness of marketing communications : cases from the IPA Effectiveness Awards 2004 / edited and introduced by Alison Hoad.
Material type:
TextPublisher: Henley-on-Thames : World Advertising Research Center, 2005Description: xxvii, 578 pages : illustrations ; 25 cm + 1 videodisc (sound, colour ; 12 cm)Content type: - text
- two-dimensional moving image
- unmediated
- video
- volume
- videodisc
- 1841161691
- 9781841161693
- Advertising works thirteen
- 659.111
- HF6161.B4 A38 2005
- DVD produced by DigiReels.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 659.111 ADV (Browse shelf(Opens below)) | 1 | Available | A312933B | ||
| Accompanying Material | City Campus City Campus Main Collection | 659.111 ADV Accompanying part (Disc) (Browse shelf(Opens below)) | 1 | Not for loan | A363696B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
One DVD in pocket attached to inside front cover.
Accompanied by: 1 videodisc (DVD)
Includes bibliographical references and index.
DVD produced by DigiReels.
System requirements: player for DVD.
Machine converted from AACR2 source record.
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