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The death of spin / George Pitcher.

By: Material type: TextTextPublisher: Chichester : Wiley, 2003Description: x, 262 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0470850485
  • 9780470850480
Subject(s): DDC classification:
  • 320.014 21
LOC classification:
  • JA85 .P58 2003
Online resources:
Contents:
Media -- Finance -- Politics -- Institutions -- Issues -- New Business -- New Communications.
Review: "Spin-culture, the Zeitgeist of the last two decades of the twentieth century, is finally dying in the early years of the twenty-first. Far from being just a political phenomenon, spin-culture has infected the way we do business, how our media work and our institutions, from the Church to the Royal Family. It is both a product of the society in which we live and a replacement for engagement with real issues - a triumph of presentation over content, that values how we are perceived rather than how we behave or what we believe." "George Pitcher, who has operated at senior levels on both the recovering and transmitting sides of spin, traces the roots of spin-culture in the Thatcher years, identifies where it all went wrong in the Nineties and predicts how our attitudes to communication in all walks of life have to change for the future."--BOOK JACKET.
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 320.014 PIT (Browse shelf(Opens below)) 1 Available A290264B
Book City Campus City Campus Main Collection 320.014 PIT (Browse shelf(Opens below)) 1 Available A290044B

Includes bibliographical references (page 259) and index.

Media -- Finance -- Politics -- Institutions -- Issues -- New Business -- New Communications.

"Spin-culture, the Zeitgeist of the last two decades of the twentieth century, is finally dying in the early years of the twenty-first. Far from being just a political phenomenon, spin-culture has infected the way we do business, how our media work and our institutions, from the Church to the Royal Family. It is both a product of the society in which we live and a replacement for engagement with real issues - a triumph of presentation over content, that values how we are perceived rather than how we behave or what we believe." "George Pitcher, who has operated at senior levels on both the recovering and transmitting sides of spin, traces the roots of spin-culture in the Thatcher years, identifies where it all went wrong in the Nineties and predicts how our attitudes to communication in all walks of life have to change for the future."--BOOK JACKET.

Machine converted from AACR2 source record.

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