Behavioural aspects of marketing / Keith C. Williams.
Material type:
TextPublisher: London : Heinemann, 1981Description: ix, 235 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 0434923001
- 9780434923007
- 658.8342
- HF5415.3 .W542 1981
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 658.8342 WIL (Browse shelf(Opens below)) | 1 | Available | A340276B |
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"Published on behalf of the Institute of Marketing and the CAM Foundation.".
Includes bibliographical references and index.
Machine converted from AACR2 source record.
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