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Behavioural aspects of marketing / Keith C. Williams.

By: Contributor(s): Material type: TextTextPublisher: London : Heinemann, 1981Description: ix, 235 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0434923001
  • 9780434923007
Subject(s): DDC classification:
  • 658.8342
LOC classification:
  • HF5415.3 .W542 1981
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book City Campus City Campus Main Collection 658.8342 WIL (Browse shelf(Opens below)) 1 Available A340276B

"Published on behalf of the Institute of Marketing and the CAM Foundation.".

Includes bibliographical references and index.

Machine converted from AACR2 source record.

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