No place for amateurs : how political consultants are reshaping American democracy / Dennis W. Johnson.
Material type: TextPublisher: New York ; London : Routledge, 2001Description: 320 p. ; 23 cmISBN:- 0415928362 (pbk.) :
- 0415921252
- 324.70973
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Book | City Campus City Campus Main Collection | 324.70973 JOH (Browse shelf(Opens below)) | 1 | Available | A409814B |
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List of Tables -- Preface -- Introduction: Canvassing the Political Landscape -- Pt. 1. Professional Campaigning: New Realities, New Challenges -- 1. Celebrity Consultants and Professionally Driven Campaigns -- 2. Running for Office: Not for the Faint of Heart -- 3. Case Study: Challenging an Incumbent U.S. Senator: The Realities of a Tough, Hard-Fought, Professional Campaign -- Pt. 2. Weapons of Modern Campaigning -- 4. Political Research: Digging Up the Dirt -- 5. Testing Public Opinion -- 6. The Media, Old and New -- 7. Targeting Voters -- 8. The Money Chase -- Pt. 3. Wider Reach of Political Consulting -- 9. Ballot Issues, Local Elections, and Consultants -- 10. Citizens, Voters, and Democratic Choice -- App. A. Citizens' Internet Resource Guide -- App. B. Leading Political Consulting Firms -- Notes -- Index.
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