The Web writer's guide / Darlene Maciuba-Koppel.
Material type:
TextPublisher: Amsterdam ; New York : Focal Press, [2002]Copyright date: ©2002Description: xxiii, 318 pages ; 24 cmContent type: - text
- unmediated
- volume
- 0240804813
- 9780240804811
- 808.006025 21
- TK5105.888 .M32 2002
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 808.006025 MAC (Browse shelf(Opens below)) | 1 | Available | A254848B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
| 808.003 ENC Encyclopedia of rhetoric / | 808.003 ENC Encyclopedia of rhetoric / | 808.003 ROU Routledge encyclopedia of narrative theory / | 808.006025 MAC The Web writer's guide / | 808.0071 EXP Exploring the dynamics of second language writing / | 808.0071 EXP Exploring the dynamics of second language writing / | 808.0071 EXP Exploring the dynamics of second language writing / |
Includes bibliographical references (pages 305-306) and index.
Pt. 1. Orientation. Ch. 1. Quick-Start Section and Online Writing Process Roadmap. Ch. 2. Web World Statistics and Web World Differences. Ch. 3. Web Site Guidelines. Ch. 4. Navigation Cues -- Pt. 2. Turn Your Writing into Online Success. Ch. 5. A Primer on Search Engines and Research. Ch. 6. Getting Ready to Write. Ch. 7. Writing Content for the Web. Ch. 8. Editing Web Writing -- Pt. 3. Online Writing Opportunities. Ch. 9. Corporate Communication (Internets. Extranets, Intranets). Ch. 10. The Web and E-Commerce. Ch. 11. Online News. Ch. 12. E-Mail Newsletters and E-Mail-Based Discussion Groups. Ch. 13. E-Zines -- Pt. 4. Strategies for Online Success. Ch. 14. Finding Online Writing Jobs. Ch. 15. Marketing Yourself. Ch. 16. Copyright in the Web World. Ch. 17. Contracts. Ch. 18. Electronic Books and Online Learning.
This guide is designed to help beginning writers as well as those experienced primarily in print to produce high quality online content. Introductory chapters discuss the stages of the writing process from research to final editing. Other topics include conducting research on the Web, style guidelines, finding online writing opportunities, and career promotion strategies. Coverage extends to copyright and contract issues. Annotation copyrighted by Book News, Inc., Portland, OR.
Machine converted from AACR2 source record.
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