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Buyer behaviour : implications for marketing / Minas Poulos.

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Material type: Text

TextPublisher: Frenchs Forest, N.S.W. : Pearson Education Australia, 2001Description: viii, 303 pages : illustrations ; 25 cmContent type:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Book	City Campus City Campus Main Collection	658.8342 POU (Browse shelf(Opens below))	1	Available		A193860B
Book	City Campus City Campus Main Collection	658.8342 POU (Browse shelf(Opens below))	1	Available		A193864B

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Previous	658.8342 PET Consumer behavior & marketing strategy /	658.8342 POP The Popcorn report : revolutionary trend predictions for marketing in the 90s.	658.8342 POU Buyer behaviour : implications for marketing /	658.8342 POU Buyer behaviour : implications for marketing /	658.8342 PRA The buying brain : secrets for selling to the subconscious mind /	658.8342 RAY The tomorrow people : future consumers and how to read them /	658.8342 ROB The lovemarks effect : winning in the consumer revolution /	Next

Includes bibliographical references and index.

Machine converted from AACR2 source record.

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