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Advertising and consumer citizenship : gender, images, and rights / Anne M. Cronin.

By: Material type: TextTextSeries: TransformationsPublisher: London ; New York : Routledge, 2000Description: x, 179 pages : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0415223237
  • 9780415223232
  • 0415223245
  • 9780415223249
  • 0203991893
  • 9780203991893
Subject(s): DDC classification:
  • 659.1042 21
LOC classification:
  • HF5822 .C76 2000
Contents:
The individual, the citizen and the consumer -- Advertising knowledges -- Advertising, texts and textual strategies -- Branding vision: advertising, time and privilege -- Female visions: advertising, women and narrative -- Visual epistemologies and new consumer rights -- Research findings.
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Includes bibliographical references and index.

The individual, the citizen and the consumer -- Advertising knowledges -- Advertising, texts and textual strategies -- Branding vision: advertising, time and privilege -- Female visions: advertising, women and narrative -- Visual epistemologies and new consumer rights -- Research findings.

Machine converted from AACR2 source record.

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