Creating ever-cool : a marketer's guide to a kid's heart / Gene Del Vecchio ; [illustrations by Damian Fulton].
Material type:
TextPublisher: Gretna, La. : Pelican Pub. Co., 1997Description: 253 pages : illustrations ; 23 cmContent type: - text
- unmediated
- volume
- 1565542568
- 9781565542563
- Ever-cool
- 658.834083 21
- HF5415.32. D45 1997
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Book | City Campus City Campus Main Collection | 658.834083 DEL (Browse shelf(Opens below)) | 1 | Available | A156271B |
Browsing City Campus shelves, Shelving location: City Campus Main Collection Close shelf browser (Hides shelf browser)
| 658.834082 QUI Just ask a woman : cracking the code of what women want and how they buy / | 658.8340820973 POP EVEolution : the eight truths of marketing to women / | 658.834083 ACU What kids buy and why : the psychology of marketing to kids / | 658.834083 DEL Creating ever-cool : a marketer's guide to a kid's heart / | 658.834083 GUN Children as consumers : a psychological analysis of the young people's market / | 658.8340830973 LIN Consuming kids : the hostile takeover of childhood / | 658.8340830973 LIN Consuming kids : the hostile takeover of childhood / |
Machine converted from AACR2 source record.
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