Normal view MARC view

Entry Topical Term

Number of records used in: 22

001 - CONTROL NUMBER

  • control field: 334632

003 - CONTROL NUMBER IDENTIFIER

  • control field: OCoLC

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20211102170256.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 070816i| anannbabn |a ana

010 ## - LIBRARY OF CONGRESS CONTROL NUMBER

  • LC control number: sh2007005546

035 ## - SYSTEM CONTROL NUMBER

  • System control number: (OCoLC)oca07499458

040 ## - CATALOGING SOURCE

  • Original cataloging agency: DLC
  • Language of cataloging: eng
  • Transcribing agency: DLC
  • Subject heading/thesaurus conventions: lcsh

053 #0 - LC CLASSIFICATION NUMBER

  • Classification number element-single number or beginning number of span: HF5415.12615

150 ## - HEADING--TOPICAL TERM

  • Topical term or geographic name entry element: Neuromarketing

450 ## - SEE FROM TRACING--TOPICAL TERM

  • Topical term or geographic name entry element: Neuro-marketing

550 ## - SEE ALSO FROM TRACING--TOPICAL TERM

  • Control subfield: g
  • Topical term or geographic name entry element: Marketing

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: 2007029695: Renvoisé, Patrick. Neuromarketing, 2007:
  • Information found: CIP t.p. (Neuromarketing)

680 ## - PUBLIC GENERAL NOTE

  • Explanatory text: Here are entered works on marketing based on research that uses neuroscience technologies, such as magnetic resonance imaging, to measure the brain's responses to advertising, brand-related messages, and other marketing stimuli.

907 ## -

  • : .a11792917
  • : 23-08-21
  • : 29-10-15
  • : -
  • : -
  • : -

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