MARC details
| 000 -LEADER |
|---|
| fixed length control field |
03294cam a22004334i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20221101183406.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
020312s2003 njua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2002023530 |
| 011 ## - LINKING LIBRARY OF CONGRESS CONTROL NUMBER [OBSOLETE] |
|---|
| Local cataloguing issues note |
BIB MATCHES WORLDCAT |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0805841180 |
| Qualifying information |
pbk. (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780805841183 |
| Qualifying information |
pbk. (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0805841172 |
| Qualifying information |
cloth (alk. paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780805841176 |
| Qualifying information |
cloth (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(ATU)b10448007 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(DLC) 2002023530 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)49332276 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Modifying agency |
ATU |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5827.85. |
| Item number |
S494 2003 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
306.7 |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Sex in advertising : |
| Remainder of title |
perspectives on the erotic appeal / |
| Statement of responsibility, etc. |
edited by Tom Reichert, Jacqueline Lambiase. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Mahwah, New Jersey : |
| Name of producer, publisher, distributor, manufacturer |
Lawrence Erlbaum Associates, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2003. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 294 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
24 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
|---|
| Series statement |
LEA's communication series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Miscellaneous information |
1. |
| Title |
One Phenomenon, Multiple Lenses: Bridging Perspectives to Examine Sex in Advertising / |
| Statement of responsibility |
Tom Reichert and Jacqueline J. Lambiase -- |
| Miscellaneous information |
2. |
| Title |
What Is Sex in Advertising? Perspectives From Consumer Behavior and Social Science Research / |
| Statement of responsibility |
Tom Reichert -- |
| Miscellaneous information |
3. |
| Title |
Historical and Psychological Perspectives of the Erotic Appeal in Advertising / |
| Statement of responsibility |
Juliann Sivulka -- |
| Miscellaneous information |
4. |
| Title |
Dark Desires: Fetishism, Ontology, and Representation in Contemporary Advertising / |
| Statement of responsibility |
Jonathan E. Schroeder and Janet L. Borgerson -- |
| Miscellaneous information |
5. |
| Title |
Nudity and Sexual Appeals: Understanding the Arousal Process and Advertising Response / |
| Statement of responsibility |
Michael S. LaTour and Tony L. Henthorne -- |
| Miscellaneous information |
6. |
| Title |
The Effects of Sexual Appeals on Physiological, Cognitive, Emotional, and Attitudinal Responses for Product and Alcohol Billboard Advertising / |
| Statement of responsibility |
Annie Lang, Kevin Wise, Seungwhan Lee and Xiaomei Cai -- |
| Miscellaneous information |
7. |
| Title |
Sex(haustion) Sells: Marketing in a Saturated Mediascape / |
| Statement of responsibility |
Collin Gifford Brooke -- |
| Miscellaneous information |
8. |
| Title |
Toward a Theory of Advertising Lovemaps in Marketing Communications: Overdetermination, Postmodern Thought and the Advertising Hermeneutic Circle / |
| Statement of responsibility |
Stephen J. Gould -- |
| Miscellaneous information |
9. |
| Title |
Advertising and Disconnection / |
| Statement of responsibility |
Jean Kilbourne -- |
| Miscellaneous information |
10. |
| Title |
Adcult and Gender / |
| Statement of responsibility |
James B. Twitchell -- |
| Miscellaneous information |
11. |
| Title |
Subliminal Sexuality: The Fountainhead for America's Obsession / |
| Statement of responsibility |
Wilson Bryan Key -- |
| Miscellaneous information |
12. |
| Title |
Masculinism(s) and the Male Image: What Does It Mean To Be a Man? / |
| Statement of responsibility |
Barbara B. Stern -- |
| Miscellaneous information |
13. |
| Title |
Media at the Margins: Homoerotic Appeals to the Gay and Lesbian Community / |
| Statement of responsibility |
Gary R. Hicks -- |
| Miscellaneous information |
14. |
| Title |
Sex - Online and in Internet Advertising / |
| Statement of responsibility |
Jacqueline J. Lambiase -- |
| Miscellaneous information |
15. |
| Title |
Future Questions and Challenges: Advertising Research in the Midst of Sex Noise / |
| Statement of responsibility |
Jacqueline Lambiase and Tom Reichert. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Machine converted from AACR2 source record. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Sex in advertising |
| 9 (RLIN) |
323906 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Reichert, Tom, |
| Relator term |
editor. |
| 9 (RLIN) |
1033033 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Lambiase, Jacqueline, |
| Relator term |
editor. |
| 9 (RLIN) |
1033034 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
LEA's communication series |
| 9 (RLIN) |
291609 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b10448007 |
| b |
03-10-17 |
| c |
27-10-15 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| a |
306.7 SEX |
| g |
1 |
| i |
A258164B |
| j |
0 |
| l |
cmain |
| o |
- |
| p |
$109.85 |
| q |
- |
| r |
- |
| s |
- |
| t |
0 |
| u |
41 |
| v |
2 |
| w |
1 |
| x |
3 |
| y |
.i10999279 |
| z |
28-10-15 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
(2)b |
| -- |
(2)c |
| Operator's initials, OID (RLIN) |
06-04-16 |
| Cataloger's initials, CIN (RLIN) |
m |
| First date, FD (RLIN) |
a |
| -- |
eng |
| -- |
nju |
| -- |
0 |
