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Lindstrom, Martin, 1970-

Brand building on the internet / Martin Lindström and Tim Frank Andersen. - 319 pages : illustrations ; 24 cm

Originally published: Maerkevkere paa internette, Borsen Publishing, 1996.

Includes bibliographical references (pages 316-318).

ISBN: 1864980796 9781864980790

Subjects--Topical Terms:
Web site development.
Internet advertising--Case studies
Advertising--Brand name products--Case studies
Brand name products.

Dewey Class. No.: 658.827