000 | 02147cam a22003373i 4500 | ||
---|---|---|---|
005 | 20221101223520.0 | ||
008 | 150126t20152015caua b 001 0 eng d | ||
011 | _aBIB MATCHES WORLDCAT | ||
020 | _a1446287548 | ||
020 | _a9781446287545 | ||
035 | _a(ATU)b14323722 | ||
035 | _a(OCoLC)900880445 | ||
040 |
_aYDXCP _beng _erda _cYDXCP _dOCLCQ _dBDX _dBTCTA _dOCLCO _dATU |
||
082 | 0 | 4 |
_a647.94072 _223 |
100 | 1 |
_aBrotherton, Bob, _eauthor. _91045080 |
|
245 | 1 | 0 |
_aResearching hospitality and tourism / _cBob Brotherton. |
250 | _a2nd edition. | ||
264 | 1 |
_aLos Angeles : _bSage, _c2015. |
|
264 | 4 | _c©2015 | |
300 |
_axviii, 311 p. : _billustrations ; _c25 cm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
505 | 0 | 0 |
_tThe Nature and Relevance of Research -- _tResearch Philosophies and Schools of Thought -- _tDeveloping the Research Proposal and Plan -- _tSourcing and Reviewing the Literature -- _tDeveloping the Conceptual Framework -- _tChoosing the Empirical Research Design -- _tCollecting the Empirical Data -- _tSampling -- _tAnalysing Quantitative Data -- _tAnalysing Qualitative Data -- _tWriting Up the Research Project. |
520 | _a"Bob Brotherton offers an uncluttered guide to the key concepts and essential research techniques in hospitality and tourism. By providing an authoritative introduction, students are taken through the issues and decisions that need to be considered to conceive, plan, conduct and write up a research project. With updates to every chapter and an array of practical examples, this new edition takes students step-by-step through each decision and action stage of the research process, from identifying a topic and formulating the research question to carrying out research and analysing findings."--Publisher's website. | ||
650 | 0 |
_aHospitality industry _xResearch _xMethodology _9806909 |
|
907 |
_a.b14323722 _b27-01-21 _c28-10-15 |
||
942 | _cB | ||
945 |
_a647.94072 BRO _g1 _iA555920B _j0 _lcmain _o- _p$166.84 _q- _r- _s- _t0 _u7 _v10 _w2 _x3 _y.i13452575 _z29-10-15 |
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998 |
_ab _ac _b07-04-16 _cm _da _feng _gcau _h0 |
||
999 |
_c1290100 _d1290100 |