| 000 | 01395cam a2200349 i 4500 | ||
|---|---|---|---|
| 005 | 20211104095001.0 | ||
| 008 | 130516s2013 enka b 001 0 eng d | ||
| 011 | _aBIB MATCHES WORLDCAT | ||
| 020 |
_a019965509X _qpbk. |
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| 020 |
_a9780199655090 _qpbk. |
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| 035 | _a(ATU)b12955164 | ||
| 035 | _a(OCoLC)818450090 | ||
| 040 |
_aUKMGB _beng _erda _cUKMGB _dOCLCO _dYDXCP _dBWK _dOCoLC _dATU |
||
| 082 | 0 | 4 |
_a658.83 _223 |
| 100 | 1 |
_aBradley, Nigel, _d1958- _eauthor. _9449284 |
|
| 245 | 1 | 0 |
_aMarketing research : _btools & techniques / _cNigel Bradley. |
| 250 | _aThird edition. | ||
| 264 | 1 |
_aOxford : _bOxford University Press, _c2013. |
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| 300 |
_axx, 527 pages : _billustrations ; _c25 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
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| 500 | _aPrevious ed.: 2010. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 505 | 0 | 0 |
_gPart 1. _tResearch preparation -- _gPart 2. _tData collection -- _gPart 3. _tAnalysis and communication -- _gPart 4. _tMarketing research contexts. |
| 588 | _aMachine converted from AACR2 source record. | ||
| 650 | 0 |
_aMarketing research _9338698 |
|
| 907 |
_a.b12955164 _b17-05-18 _c28-10-15 |
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| 998 |
_a(3)b _a(3)c _b06-04-16 _cm _da _feng _genk _h0 |
||
| 945 |
_a658.83 BRA _g1 _iA480297B _j0 _lcmain _o- _p$80.73 _q- _r- _s- _t0 _u6 _v2 _w0 _x2 _y.i13328074 _z29-10-15 |
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| 942 | _cB | ||
| 999 |
_c1251859 _d1251859 |
||