000 03954cam a2200445 i 4500
005 20221102163241.0
008 120203s2012 mdu b 001 0 eng d
010 _a 2012004484
011 _aBIB MATCHES WORLDCAT
020 _a073917326X
_qcloth (alk. paper)
020 _a9780739173268
_qcloth (alk. paper)
035 _a(OCoLC)775271657
040 _aDLC
_beng
_erda
_cDLC
_dYDX
_dBTCTA
_dBDX
_dYDXCP
_dOCLCO
_dCDX
_dATU
042 _apcc
050 0 0 _aHF5822
_b.U86 2012
082 0 0 _a659.1045553
_223
245 0 0 _aUtopian images and narratives in advertising :
_bdreams for sale /
_cedited by Luigi Manca, Alessandra Manca, and Gail W. Pieper.
246 3 0 _aDreams for sale
264 1 _aLanham, Md. :
_bLexington Books,
_c[2012]
264 4 _c©2012
300 _avi, 290 pages ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 0 _tThe Portrayal of Utopian Spaces in Magazine Advertisements /
_rLuigi, Alessandra Manca
_gManca, Alessandra
_g7 --
_tWater, the All-Purpose Utopia /
_rJohn Kloos
_gKloos, John
_g31 --
_tWomen and Children in a Fragile Paradise /
_rJean-Marie Kauth
_gKauth, Jean-Marie
_g47 --
_tWelcome (Back) to the Brotherhood: Nostalgia, Masculinity, and the Selling of the Mitchum Man /
_rZubair S. Amir
_gAmir, Zubair S.
_g69 --
_tAbsolute Utopia: Advertising the American Dream "In an Absolut World" /
_rKaty Kiick
_gKiick, Katy
_g79 --
_tUtopia on the Common Ground: Norman Rockwell's Breaking Home Ties /
_rWilliam Scarlato
_gScarlato, William
_g89 --
_tUtopian Images and Gender in Web-Based Advertisements: A View from the Starting Line /
_rChris Birks
_gBirks, Chris
_g99 --
_tJungian Archetypes in Advertising Imagery /
_rMargaret Salyer
_gSalyer, Margaret
_g111 --
_tSelling the Good Old Days: Images of Community Life in Contemporary American Advertising /
_rJonatlian F. Lewis
_gLewis, Jonatlian F., Paul Catterson
_gCatterson, Paul
_g141 --
_tMasculine and Feminine Images in Italian Magazine Advertising /
_rMaria Lucia Piga
_gPiga, Maria Lucia, Dolores Sorci-Bradley
_gSorci-Bradley, Dolores
_g153 --
_tBlack Face-White Utopia: Reflections on African-Americans, Utopia, and Advertising /
_rVincent Gaddis
_gGaddis, Vincent
_g193 --
_tUtopian Scenarios in Hispanic Advertisements: People en Español /
_rJoaquín Montero
_gMontero, Joaquín
_g213 --
_tAdvertising, Neoliberalism, and the Financial Collapse of 2008 /
_rRobert L. Craig
_gCraig, Robert L.
_g229 --
_tLiving in Worlds We'd Like to Live In: Capitalist Utopias in an Age of Counterfactuality /
_rEd McLuskie
_gMcLuskie, Ed
_g251 --
_tThe Four Women of the Apocalypse: Utopia or Dystopia? /
_rMarian Mesrobian MacCurdy
_gMacCurdy, Marian Mesrobian
_g261.
520 _a"A collection of essays which gather a host of academicians from a wide variety of disciplines including sociology, psychology, literature, fine arts, history, religious studies, communication, and media studies. Through their expansive disciplinary expertise, the contributors bring unique insights to the analysis of the advertising page. The collection's cross-disciplinary investigation also examines gender images and narratives which, in the advertising page, are frequently associated with utopian fantasies." -- Provided by publisher.
588 _aMachine converted from AACR2 source record.
650 0 _aAdvertising
_xPsychological aspects
_9371999
650 0 _aAdvertising
_xSocial aspects.
_9313435
650 0 _aUtopias.
_9325454
650 0 _aAdvertising and women
_9347852
700 1 _aManca, Luigi
_q(Luigi Daniele),
_eeditor.
_9276332
700 1 _aManca, Alessandra,
_eeditor.
_9829221
700 1 _aPieper, Gail W.,
_eeditor.
_91079648
907 _a.b12940082
_b17-03-21
_c28-10-15
942 _cB
945 _a659.1045553 UTO
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998 _ab
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