000 03538cam a2200337 i 4500
005 20230526151213.0
008 120213s2012 wvuab b 001 0 eng d
011 _aBIB MATCHES WORLDCAT
020 _a1935412256
_qpbk.
020 _a9781935412250
_qpbk.
035 _a(OCoLC)776499551
040 _aYDXCP
_beng
_erda
_cYDXCP
_dCFI
_dGZU
_dCDX
_dOCLCO
_dIUL
_dOCLCQ
_dATU
050 4 _aGV716
_b.S76 2012
082 0 4 _a338.47796
_223
245 0 0 _aSports entrepreneurship :
_btheory and practice /
_cDorene Ciletti and Simon Chadwick, editors.
264 1 _aMorgantown, W.Va. :
_bFitness Information Technology,
_c[2012]
264 4 _c©2012
300 _axiii, 207 pages :
_billustrations, map ;
_c26 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
505 0 0 _g1.
_tSports entrepreneurship: a theoretical approach /
_rDorene Ciletti --
_g2.
_tBuilding an entrepreneurial sports empire: the case of Red Bull /
_rNicholas Burton, Simon Chadwick, and Samantha Gorse --
_g3.
_tDoing good while doing well in sports: sports entrepreneurs and social impact /
_rKenneth L. Shropshire --
_g4.
_tSports entrepreneurship: the case of the Indian Premier League /
_rDavid Hoyt ad George Foster --
_g5.
_tGet fit with the Grizzlies: application of entrepreneurship in sport sponsorship /
_rRichard L. Irwin, Carol Irwin, and Joris Drayer --
_g6.
_tEntrepreneurial market leaders: Australian football league expansion through new team development /
_rHeath McDonald and Constantino Stavros --
_g7.
_tBridge, gate keeper, negotiator: the sports agent as entrepreneur /
_rAnna Semens --
_g8.
_tEntrepreneurship in sports broadcasting /
_rRodoula H. Tsoitsou --
_g9.
_tThe College Sport Research Institute: where theory and practice lead to action /
_rRichard M. Southall, Mark S. Nagel, and Deborah J. Southall --
_g10.
_tEntrepreneurial price lining strategy in sports /
_rConway Lackman, Dorene Ciletti, John Lanasa, and Maryellen Kelly --
_g11.
_tEntrepreneurs, organizations, and sport marketplace: subjects in search of historians /
_rStephen Hardy --
_g12/
_tNWCA entrepreneurial model: a proactive approach to program eliminations /
_rCoyte Cooper --
_g13.
_tTennis player longevity at the top of the ATP and WTA world rankings /
_rCarlos Pestana Barros and Mário Teixeira.
520 _aSport is inherently entrepreneurial, though few formal connections exist in academic literature. Sports Entrepreneurship: Theory and Practice fills that void, featuring chapters by notable scholars whose contributions cover both the conceptual and case examples highlighting sports entrepreneurship from a global perspective. Editors Dorene Ciletti and Simon Chadwick have assembled a collection that provides insight into the integration of entrepreneurship and sport, building on often-distinct research from both fields, and exploring the innovation, risk-taking, and proactiveness that connect them. The 13 chapters examine the entrepreneurial nature of sport from numerous perspectives, including marketing, broadcasting, sponsorship, and social entrepreneurship and feature examples of organizations, associations, and sport-related products from the US, Australia, Europe, and India. --Book Jacket.
588 _aMachine converted from AACR2 source record.
650 0 _aSports
_xEconomic aspects
_9371852
650 0 _aEntrepreneurship.
_9345417
700 1 _aCiletti, Dorene.
_91095840
700 1 _aChadwick, Simon,
_d1964-
_9431938
942 _cB
999 _c1239397
_d1239397