000 01591cam a2200409 i 4500
005 20221102171444.0
008 120510s2012 maua b 001 0 eng d
010 _a 2011051520
011 _aBIB MATCHES WORLDCAT
020 _a0123919223
_qalk. paper
020 _a9780123919229
_qalk. paper
035 _a(ATU)b12470740
035 _a(OCoLC)761856727
040 _aDLC
_beng
_erda
_cDLC
_dYDX
_dBTCTA
_dUKMGB
_dYDXCP
_dBWX
_dCOO
_dCDX
_dATU
042 _apcc
050 0 0 _aHF5415.1265
_b.B575 2012
082 0 0 _a658.872
_223
100 1 _aBloomstein, Margot,
_eauthor.
_91094240
245 1 0 _aContent strategy at work :
_breal-world stories to strengthen every interactive project /
_cMargot Bloomstein ; with a foreword by Kristina Halvorson.
264 1 _aWaltham, Mass. :
_bMorgan Kaufmann,
_c[2012]
264 4 _c©2012
300 _axiv, 163 pages :
_bcolour illustrations ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
588 _aMachine converted from AACR2 source record.
650 0 _aInternet marketing
_9328425
650 0 _aBranding (Marketing)
_9332183
650 0 _aInformation technology
_xManagement.
_9370507
650 0 _aWeb site development
_9328946
650 0 _aWeb sites
_xDesign
_9328845
907 _a.b12470740
_b22-08-17
_c28-10-15
942 _cB
945 _a658.872 BLO
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_iA507122B
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998 _ab
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999 _c1235644
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