000 02100cam a2200337 a 4500
005 20240618115224.0
008 120427s2012 nz a s 000 0 eng d
011 _aBIB MATCHES WORLDCAT
035 _a(OCoLC)815435916
040 _aATU
_cATU
082 0 4 _a658.8340993
_223
245 0 0 _a2011 the year that was :
_ba Nielsen special report than provides uncommon insights on the New Zealand consumer as market in calendar year 2011.
246 3 _aTwenty Eleven the year that was
246 3 _aTwo Thousand Eleven the year that was
246 3 _aTwo Thousand and Eleven the year that was
246 1 0 _aYear that was
264 1 _a[Auckland, N.Z.] :
_bNielsen,
_cc2012.
300 _a38 p. :
_bcol. ill. ;
_c30 cm.
505 0 0 _gPart 1.
_tThe economy: --
_g1.1
_tConsumer confidence and economic perception --
_gPart 2.
_tThe Consumer: --
_g2.1
_tWho are New Zealanders? --
_g2.2
_tWhat are New Zealanders doing? --
_g2.3
_tWhat are New Zealanders thinking? --
_g2.4
_tConsumer purchasing --
_g2.5
_tOverall household expenditure --
_g2.6
_tTechnology take-up --
_g2.7
_tAdvertising spend category changes --
_gPart 3.
_tMedia: --
_g3.1
_tMedia overview --
_g3.2
_tThe year in television --
_g3.3
_tThe year in newspapers --
_g3.4
_tThe year in magazines --
_g3.5
_tThe year in radio --
_g3.6
_tThe year in digital --
_g3.7
_tAd spending by media --
_gPart 4.
_tSpecial features: --
_g4.1
_tChristchurch earthquake --
_g4.2
_tRugby World Cup --
_g4.3
_t2011 election.
650 0 _aConsumer behavior
_zNew Zealand
_vStatistics
_9606593
650 0 _aConsumers
_zNew Zealand
_xAttitudes
_vStatistics
_9661182
650 0 _aConsumers
_zNew Zealand
_vStatistics
_9606597
650 0 _aConsumers
_xResearch
_zNew Zealand.
_9673635
650 0 _aMarketing research
_zNew Zealand
_vStatistics
_9606602
650 0 _aAdvertising
_zNew Zealand
_vStatistics
_9606609
710 2 _aA.C. Nielsen Company.
_9312838
907 _a.b12454680
_b11-07-17
_c28-10-15
942 _cB
945 _a658.8340993 TWO
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_z29-10-15
998 _a(2)b
_a(2)c
_b06-04-16
_cm
_da
_feng
_gnz
_h0
999 _c1235203
_d1235203