| 000 | 01620cam a2200445 i 4500 | ||
|---|---|---|---|
| 005 | 20221102164922.0 | ||
| 008 | 110116s2011 sz a b 001 0 eng d | ||
| 011 | _aBIB MATCHES WORLDCAT | ||
| 020 |
_a2940411565 _qpbk. |
||
| 020 |
_a9782940411566 _qpbk. |
||
| 035 | _a(OCoLC)768473794 | ||
| 040 |
_aNLE _beng _erda _cNLE _dH9Z _dATU |
||
| 050 | 4 |
_aHF5823 _b.B86 2011 |
|
| 082 | 0 | 4 |
_a659.1 _223 |
| 100 | 1 |
_aBurtenshaw, Ken, _eauthor. _91091564 |
|
| 245 | 1 | 4 |
_aThe fundamentals of creative advertising / _cKen Burtenshaw, Nik Mahon, Caroline Barfoot. |
| 250 | _aSecond edition. | ||
| 264 | 1 |
_aLausanne ; _aLondon : _bAVA Pub. SA , _c[2011] |
|
| 264 | 2 |
_aLausanne ; _aLondon : _bThames & Hudson |
|
| 264 | 4 | _c©2011 | |
| 300 |
_a183 pages : _billustrations (chiefly colour) ; _c23 cm. |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 490 | 1 | _aAVA academia | |
| 500 | _a"An AVA book"--P. 2. | ||
| 500 | _aText on inside covers. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 588 | _aMachine converted from AACR2 source record. | ||
| 650 | 0 |
_aAdvertising. _9313421 |
|
| 650 | 0 |
_aAdvertising campaigns. _9313450 |
|
| 650 | 0 |
_aCommercial art _9315714 |
|
| 700 | 1 |
_aMahon, Nik, _eauthor. _91079766 |
|
| 700 | 1 |
_aBarfoot, Caroline, _eauthor. _91091565 |
|
| 830 | 0 |
_aAVA academia. _91056409 |
|
| 907 |
_a.b12279791 _b03-10-17 _c28-10-15 |
||
| 942 | _cB | ||
| 945 |
_a659.1 BUR _g1 _iA362063B _j0 _lcmain _o- _p$53.99 _q- _r- _s- _t0 _u6 _v0 _w1 _x0 _y.i13204907 _z29-10-15 |
||
| 998 |
_a(2)b _a(2)c _b06-04-16 _cm _da _feng _gsz _h4 |
||
| 999 |
_c1231341 _d1231341 |
||