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008 111101s2009 enk 000 0 eng d
011 _aChanged OCLC from 311756602 to 608477940
020 _a0415543436
_qhbk.
020 _a9780415543439
_qhbk.
035 _a(ATU)b12208036
035 _a(OCoLC)608477940
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_dBTCTA
_dYDXCP
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_dCDX
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082 0 4 _a303.483
_222
245 0 0 _aCultural adaptation /
_cedited by Albert Moran, Michael Keane.
264 1 _aLondon :
_bRoutledge,
_c2009.
300 _a175 pages ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
505 0 _a1. Introduction: The global flow of creative ideas / Albert Moran and Michael Keane ; Part I: Media cultures. 2. Global franchising, local customizing : the cultural economy of TV program formats / Albert Moran ; 3. 'Dancing with my darlin' : Patti Page and adaptation in pop music / Anthony May ; 4. Romance in foreign accents : Harlequin-Mills & Boon in Australia / Kelly McWilliam ; 5. Strategic regionalization in marketing campaigns : beyond the standardization/globalization debate / John Sinclair and Rowan Wilken -- Part II: Leisure and entertainment cultures. 6. Recombinant Broadway / Jonathan Burston ; 7. Global sport : where wembley way meets bollywood boulevard / David Rowe and Callum Gilmour ; 8. Commercialization and culture in Australian gambling / Richard Woolley ; 9. Localizing a global amusement park : Hong Kong Disneyland / Anthony Fung and Micky Lee -- Part III: Public cultures. 10. Architecture on the move : urban and architectural design in Inner Mongolia / Bert de Muynck ; 11. Great adaptations : China's creative clusters and the new social contract / Michael Keane -- Part IV: Consuming cultures. 12. Adapting the mobile phone : the iPhone and its consumption / Gerard Goggin ; 13. 'Pigeon-eyed readers' : the adaptation and formation of a global Asian fashion magazing / Jinna Tay ; 14. Craic in a box : commodifying and exporting the irish pub / Bill Grantham -- Part V: Framework. 15. Afterword: Albert and Michael's recombinant DNA / Toby Miller.
588 _aMachine converted from AACR2 source record.
650 0 _aDiffusion of innovations.
_9316682
650 0 _aCreative ability.
_9316305
650 0 _aGlobalization.
_9337927
650 0 _aDiffusion of innovations
_vCase studies
_9771659
650 0 _aCreative ability
_vCase studies
_9697050
700 1 _aMoran, Albert,
_eeditor.
_91047716
700 1 _aKeane, Michael,
_d1952-
_eeditor.
_9421683
907 _a.b12208036
_b09-11-17
_c28-10-15
942 _cB
945 _a303.483 CUL
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