000			02067cam a2200481 i 4500
005			20211104031242.0
006			m u
007			ta
007			co ug ---a||||
008			070109s2006 nyua b 001 0 eng d
011			_aChanged OCLC from 78989438 to 743423950
020			_a1576873552 _qhbk.
020			_a9781576873557 _qhbk.
035			_a(ATU)b12125519
035			_a(OCoLC)743423950
040			_aUKM _beng _erda _cUKM _dBAKER _dBTCTA _dYDXCP _dIAY _dVRC _dATU
050	0	0	_aHD69.B7 _bR64 2006
082	0	4	_a658.827 _222
100	1		_aRoberts, Kevin, _d1949- _eauthor. _9436223
245	1	0	_aLovemarks : _bthe future beyond brands / _cby Kevin Roberts.
250			_aSaatchi & Saatchi designers' edition, 1st edition.
264		1	_aBrooklyn : _bPowerHouse, _c2006.
300			_a379 pages : _billustrations (chiefly colour) ; _c29 cm + _e1 computer disc (12 cm)
336			_atext _btxt _2rdacontent
336			_acomputer dataset _bcod _2rdacontent _3Accompanying material
337			_aunmediated _bn _2rdamedia
337			_acomputer _bc _2rdamedia _3Accompanying material
338			_avolume _bnc _2rdacarrier
338			_acomputer disc _bcd _2rdacarrier _3Accompanying material
500			_aPrevious ed.: 2005.
500			_aAccompanied by: 1 computer disc (CD-ROM)
504			_aIncludes bibliographical references (page 375) and index.
588			_aMachine converted from AACR2 source record.
650		0	_aBranding (Marketing) _9332183
650		0	_aBrand name products _xForecasting _9627496
650		0	_aAdvertising _xBrand name products. _9313425
650		0	_aTrademarks _9325172
907			_a.b12125519 _b26-06-19 _c28-10-15
998			_ab _ac _b06-04-16 _cm _da _feng _gnyu _h0
945			_a658.827 ROB _g1 _iA482611B _j0 _lcmain _m19/07/19 JA - Double check disc is returned. Not returned from previous patron. _o- _p$0.00 _q- _r- _s- _t0 _u16 _v3 _w0 _x3 _y.i13135582 _z29-10-15
945			_a658.827 ROB ACCOMPANYING PART ( DISC ) _g1 _iA482458B _j0 _lcmain _on _p$0.00 _q- _r- _s- _t9 _u8 _v0 _w0 _x2 _y.i13135594 _z29-10-15
942			_cB
999			_c1225690 _d1225690