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005 | 20211129133638.0 | ||
008 | 110410s2011 bcca b 001 0 eng d | ||
011 | _aBIB MATCHES WORLDCAT | ||
020 | _a0865716420 | ||
020 | _a9780865716421 | ||
035 | _a(OCoLC)697934425 | ||
040 |
_aNLC _beng _erda _cNLC _dVP@ _dORX _dMIA _dCDX _dATU |
||
082 | 0 | 4 |
_a303.484 _222 |
100 | 1 |
_aMcKenzie-Mohr, Doug, _d1959- _9243605 |
|
245 | 1 | 0 |
_aFostering sustainable behavior : _ban introduction to community-based social marketing / _cDoug McKenzie-Mohr. |
246 | 3 | _aFostering sustainable behaviour | |
246 | 3 |
_aFostering sustainable behaviour : _bAn introduction to community-based social marketing |
|
250 | _aThird edition. | ||
264 | 1 |
_aGabriola, B.C. : _bNew Society Publishers, _c[2011] |
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264 | 4 | _c©2011 | |
300 |
_axi, 171 pages : _billustrations ; _c23 cm |
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336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
504 | _aIncludes bibliographical references (pages 155-170) and index. | ||
505 | 0 | 0 | _aHow to use this book -- Fostering sustainable behavior -- Step 1 : selecting behaviors -- Step 2 : identifying barriers and benefits -- Step 3 : developing strategies -- Step 4 : piloting -- Step 5 : broad-scale implementation and evaluation -- Concluding thoughts. |
588 | _aMachine converted from AACR2 source record. | ||
650 | 0 |
_aSocial marketing. _9327132 |
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650 | 0 |
_aSustainable development _9353318 |
|
650 | 0 |
_aBehavior modification. _9314481 |
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907 |
_a.b11931334 _b19-10-17 _c27-10-15 |
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942 | _cB | ||
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999 |
_c1220941 _d1220941 |