000			03901cam a2200445 i 4500
005			20221102154227.0
008			110215s2010 enkab b 001 0 eng d
010			_a 2010016803
011			_aBIB MATCHES WORLDCAT
020			_a0521199239
020			_a9780521199230
035			_a(ATU)b11886432
035			_a(OCoLC)601113023
040			_aDLC _beng _erda _cDLC _dYDX _dBTCTA _dYDXCP _dUKM _dCDX _dCOO _dN15 _dPUL _dRCE _dATU
042			_apcc
050	0	0	_aGV713 _b.G59 2010
082	0	0	_a796.069 _222
100	1		_aGómez López-Egea, Sandalio. _9273019
245	1	0	_aValue creation and sport management / _cSandalio Gómez, Kimio Kase, Ignacio Urrutia.
246	3		_aValue creation & sport management
264		1	_aCambridge ; _aNew York : _bCambridge University Press, _c2010.
300			_axvi, 266 pages : _billustrations, maps ; _c24 cm
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references and index.
505	0		_a1. The virtuous circle of value creation in the sports industry -- 2. Value creation and performance criteria for sport entities / Tanguy Jacopin, Kimio Kase and Ignacio Urrutia -- 3. National context and profit strategy of the sport entity : how to overcome the national borders of the sport entities? / Tanguy Jacopin -- 4. Value creation in two of the most prestigious Spanish football clubs : Real Madrid CF and FC Barcelona, 2000-2006 /Kimio Kase ... [et al.] -- 5. The proto-image of Real Madrid : implications for marketing and management / Kimio Kase, Ignacio Urrutia and Magdalena Opazo -- 6. Value creation from the organizational structure of a sports entity / Sandalio Gómez, Carlos Martí and Magdalena Opazo -- Appendix I. Why NGOs matter for the success of sporting events : the case of the America's Cup / Tanguy Jcopin and Ignacio Urritia -- Appendix II. Strategic evaluation of sponsorship and patronage / Kimio Kase, Ignacio Urrutia and Carlos Martí -- Appendix III. Structural characteristics of sport organizations : main trends in the academic discussion / Sandalio Gómez, Magdalena Opazo and Carlos Martí.
520			_a"The sports business has become one of the fastest growing industries in recent years. Sports organizations now have the potential to generate massive amounts of revenue through a variety of different channels, including broadcasting rights, advertising and branding. However, the rise of sports-related business has so far received relatively little attention from management scholars and social scientists. This book argues that we can no longer afford to ignore this important economic and social phenomenon. It presents a new conceptual framework based on the concept of value creation to show how we can understand and explain the success and failure of sports organizations. Key concepts are illustrated with case studies of sporting organizations, including Real Madrid, FC Barcelona and the Americas Cup. Written by a team of authors from one of Spain's leading business schools, it provides a unique set of theoretical and practical insights for researchers and sports organization managers"-- _cProvided by publisher.
588			_aMachine converted from AACR2 source record.
650		0	_aProfessional sports _xManagement _9708021
650		0	_aProfessional sports _xEconomic aspects _9796602
650		0	_aSports administration _9324412
700	1		_aKase, Kimio, _d1949- _eauthor. _9256051
700	1		_aUrrutia, Ignacio, _eauthor. _91084337
856	4	2	_3Contributor biographical information _uhttp://catdir.loc.gov/catdir/enhancements/fy1009/2010016803-b.html
907			_a.b11886432 _b10-06-19 _c27-10-15
942			_cB
945			_a796.069 GOM _g1 _iA503521B _j0 _lnmain _o- _p$119.14 _q- _r- _s- _t0 _u2 _v0 _w0 _x0 _y.i13108906 _z29-10-15
998			_a(2)b _a(2)n _b23-03-18 _cm _da _feng _genk _h0
999			_c1218429 _d1218429